Cost Per Click Advertising

Similar with concept with SEO (Search Engine Optimization) request to have keyword, meta, accessibility (alt) and content must be so simple and easily to find it quickly without complication. It would be no surprise if people who are web surfing finds your website if 1 or more keyword are an exact match to words they [...]

Web Accessibility

In 1973, Section 508 was an original amendment but there are more and more technologies are so rapidly and revised to add 1986 then again in 1998. It is not same as ADA (American Disability Act) In 1996, President Bush signed ADA to courage all handicapped people to gainfully seek employment for private, public companies, [...]

Email Marketing Best Tips

Convio is one of the most recognized web marketing company and do very good in web type business as well. They have some email marketing guides to help for non-profit organization or else. I think it is great opportunity to learn how to use their ideas. Email Marketing Research Marketing Profs assist web users to [...]

SEO Best Practices

I did find some information about Search Engine Optimization tools to use. For people/Companies who own a website(s). You would have to put keywords thru meta tags to help people to find what they are looking for. You can start with Yahoo or Google or else website to create with many words on keywords for [...]

Flash & Findability

Flash will not able to access or find so quicker itself with SEO (Search Engine Optimization). Flash does not have META tag or the content to show. More likely as a SEO’s death sentence! But there are other ways to work with Flash. Adobe developer decided to add HTML or XHTML to work with SWF [...]

404 Error Pages

There have some reasons of why there have a 404 Error page. 1. They did not send complete thru FTP. 2. It might be an accidental in deleting one page by mistake. 3. Or forget to add a.html at the end. 4. Web hosting might be down. 5. Server might down. 6. Error in spelling [...]

Microformats

Microformats is a part of personal contact information and will change to vCard or hCard either to your pager or cell phone or on your computer to be useful. For example, Yahoo, AOL, iGoogle have these list of contact where you can reach somebody. Even put on your calendar to make an appointment or to [...]

 

Cost Per Click Advertising

Similar with concept with SEO (Search Engine Optimization) request to have keyword, meta, accessibility (alt) and content must be so simple and easily to find it quickly without complication.

It would be no surprise if people who are web surfing finds your website if 1 or more keyword are an exact match to words they chose to look up. Keyword research is the best key to do it as be strong to find these words. If there is no keyword research that mean Cost Per Click (CPC) will fail it with no questions. You wont able to make money from people who click on your website overnight immediately. You might to use few smart words that people might never think. Again, there is more competition over these words.

For example, PPC (Pay Per Click), it tends start with range from 1 to 10 cents per click (Google’s & Yahoo! minimum bids, respectively) to many dollars per click: $20, $50, $75, perhaps more such Amazon or Barnes & Noble.com do that.

You have to design a banner ads on other websites that you have to pay someone who click your website ad or use small text ads either too. It is almost a similar with being an web affiliate but in different way.

I would recommend you to use Wordtracker website is best ever to help you to narrowing your keyword choice.

Web Accessibility

December 9th, 2009 Web Accessibility 2 Comments

In 1973, Section 508 was an original amendment but there are more and more technologies are so rapidly and revised to add 1986 then again in 1998. It is not same as ADA (American Disability Act)

In 1996, President Bush signed ADA to courage all handicapped people to gainfully seek employment for private, public companies, and at all government bodies including the federal government. This law was to provide assurance that their rights to be gainfully employed will be protected. This includes requirement that interpreters are provided to assist the hearing impaired who rely on sign language on the job for interviews and meetings. This law also allows hearing impaired Americans the right to access public schools meetings, or hearings at courts by asking before that interpreters be provided. Most TV Stations provide closed-captioning shows and movies due to the FCC (Federal Communication Commission) requirements.

There are some limited in variety of physical access which are:

Some elderly people with eye problem may not be able to read very well would need technology to be able to read the web. People with Usher’s syndrome or visual limitations such as tunnel vision will need easy to read large text or means to expand text size to their comfortable level to enable them to read. As I mentioned above there are hearing impaired people who will need to be able to read texted messages in lieu of sound. They must clear and consistent design and navigation very well.

For deaf people will require having caption for audio or text transcript from TV News or Oprah or any kind of TV News do provide.

For blind people will need to zoom with text like magnifying glass without images and some with images. They tend to have large text depend on resize text or images and areas on web pages or turning off background images or changing text & background colors with their option access under internet tools option for window computer and for apple computer use universe access to use.

Some people could not use their keyword or mouse device at all. Like they might have amputated their arms or hands due to cancer or by war or any reasons or born with cerebral palsy. They can use with their eyes tech stimulate with keywords without type on it. Sort of Augment but their brain still function very well. Some of them could not speak but can hear what people will say. Their computer will able to do voice for regular people to understand what augment people are trying to say.

For web/content/tool developers need to check and how to use some information resources.

Authoring Tool Accessibility Guidelines (ATAG) documents
www.w3.org/WAI/intro/atag

User Agent Accessibility Guidelines (UAAG) documents
www.w3.org/WAI/intro/uaag

Web Content Accessibility Guidelines (WCAG) documents
www.w3.org/WAI/intro/wcag

“How People with Disabilities Use the Web”
www. w3.org/WAI/EO/Drafts/PWD-Use-Web/

“The Relationship Between Accessibility and Usability”
www.uiaccess.com/andusability.html

All you would need to recruit people with disabilities such blind, deaf, people with augment devices, etc to be participants in your focus group to test which you should improve or redesign websites.

“Involving Users in Web Accessibility Evaluation”
www.w3.org/WAI/eval/users

All Accessibility Barriers on Existing Sites do have XHTML and CSS have few barriers. People must fix their websites, which are: data tables, forms, and scripts that will break barrier for all people with disabilities as well. For CSS required to have Screen without images for blind or large text same thing with mobile devices have limit images too.

WebAim Section 508 Checklist
http://www.webaim.org/standards/508/checklist

HTML Best Practices
http://html.cita.uiuc.edu/

To analyze some websites
www.wave.webaim.org

National Center for Accessible Media (NCAM),
http://ncam.wgbh.org/webaccess/favelet/

You can use Section 508 Toolbar for IE and Firefox by RampWeb (www.rampweb.com)
www.rampweb.com/Accessibility_Resources/Section508/

Guild of Accessible Web Designers (GAWDS) homepage
www.gawds.org

Web Site Accessibility Tools
http://websitetips.com/accessibility/tools/#freetools

Zoom Layouts
www.alistapart.com/articles/lowvision/

Javascript- Access Matters
www.access-matters.com/

Accessibility Software Information

Where all these companies can afford, it is not that cheaper but you can write IRS off for purpose to use for your business.

Bobby: Watchfire’s Bobby
(www.watchfire.com/products/webxm/bobby.aspx, $299) spiders through a website and tests on a page-by-page basis to see if it meets several accessibility requirements, including readability by screen readers and the provision of text equivalents for all images, animated elements, and audio and video displays. Bobby can see local web pages, as well as web pages behind your firewall. It performs more than 90 accessibility checks.

InFocus: InFocus Desktop (http://ssbtechnologies.com, $1,795 for corporate customers), from the SSB BART Group, was the first commercial web accessibility software and remains the market leader. It offers more than 115 accessibility tests, encompassing all major accessibility standards, with a high level of automation.

LIFT Machine: LIFT Machine (http://usablenet.com, LIFT Online, $999), from UsableNet, is a server-based application that automatically scans internal and external websites for more than 140 quality, accessibility, and usability issues. It then generates a variety of web-based reports for both executives and individual content creators.

Ramp Ascend: Deque’s Ramp Ascend (http://deque.com, $1 ,499) includes full capabilities for adding SMIL captioning to multimedia, ensures web animations are safe, and provides comprehensive table remediation to even the most complex, n-dimensional tables. It includes plug-ins for Macromedia Dreamweaver, Microsoft FrontPage, and Mercury Interactive TestDirector 8.

WebKing: Parasoft’s WebKing (www.parasoft.com, contact info@parasoft.com for prices) allows users to record critical user click paths by following them in a browser. Then it automatically configures and executes functional/regression tests that verify paths and page contents while ignoring insignificant differences. WebKing’s static analysis identifies client-side code that does not comply with Section 508 accessibility rules, as well as pages with broken links, XML problems, and spelling errors.

WebXM: Watchfire’s WebXM (www.watchfire.com, contact sales@watchfire.com for prices) provides software and services to identify, measure, and prioritize accessibility and compliance risks that exist on corporate web properties.

Or you can ADD-ons extension from Firefox Accessibility Extension from Firefox to put on your Firefox toolbar to help you.

Citied:
Web Accessibility: Web Standards and Regulatory Compliance by Jim Thatcher, Michael R. Burks, Christian Heilmann, Shawn Lawton Henry, Andrew Kirkpatrick, Patrick H. Lauke, Bruce Lawson, Bob Regan, Richard Rutter, Mark Urban, and Cynthia D. Waddell.

12/14/2009-Recently new information:
Web Accessibility No Longer An Afterthought by CNET.com

Email Marketing Best Tips

Convio is one of the most recognized web marketing company and do very good in web type business as well. They have some email marketing guides to help for non-profit organization or else. I think it is great opportunity to learn how to use their ideas.

Email Marketing Research

Marketing Profs assist web users to locate companies that do have email marketing offerings in their area. You can take a look at this site and do your research there. It allows you decide what you want for your company and/or campaigns giving you ideas, links and tips. You even can even sign up to receive newsletters for email marketing tips and updates to gain new ideas or skills for marketing.

List of Vendors Email Marketing and also you can sign up for subscribe newsletter

Email Marketing Best Practices- Allows you to learn new thing and explore other different approaches to take for email marketing.

To give you some tips with email marketing what to do.

SEO Best Practices

December 8th, 2009 SEO Best Practices No Comments

I did find some information about Search Engine Optimization tools to use. For people/Companies who own a website(s). You would have to put keywords thru meta tags to help people to find what they are looking for. You can start with Yahoo or Google or else website to create with many words on keywords for anyone to able to find your website so quickly. Even if you are willing to pay for ad on the top or on the right side column.

“ SEO Defination and Tips ”

Search Engine Optimization

Other way to use software called, “Zoom Search Engine” will do everything for you on your website-only inside the website as focus at one area. For example, CIA used that software and put a specific country “France”. CIA website will pull all France up on CIA website, not come from other website at all.

“ CIA-The World Factbook ”

CIA-The World Factbook

GoogleZoom Search

Yahoo

Flash & Findability

November 30th, 2009 Flash & Findability No Comments

Flash will not able to access or find so quicker itself with SEO (Search Engine Optimization). Flash does not have META tag or the content to show. More likely as a SEO’s death sentence!

But there are other ways to work with Flash. Adobe developer decided to add HTML or XHTML to work with SWF (Small Web Format-now Shockwave Flash). HTML does have Meta tag where you can add all your information or keywords for someone to access and find it easier and quicker as a SEO Friendly.

Also other SWFObject would be very simple to put on your generated HTML with

or
then put SWF either. CSS or JavaScript does.

There is the one good information link:Search Engine Friendly Flash Site (SEFFS)

404 Error Pages

November 23rd, 2009 404 Error Page No Comments

There have some reasons of why there have a 404 Error page.

1. They did not send complete thru FTP.
2. It might be an accidental in deleting one page by mistake.
3. Or forget to add a.html at the end.
4. Web hosting might be down.
5. Server might down.
6. Error in spelling on the page of HTML.

How to solve the problem?

You need to retrace to find what error cause this before you fix it up.

All you do is to refresh on your HTML. Here is a sample of:

 

 

After refresh, it will redirect to your right page.

Also other one thing that be can solved is: Robots.txt file sample

 

 

That will allow you to get thru without any trouble or struggle.

On the other option, you may email to the webmaster and let him/her know that website is not found. Let them to repair it properly and to make sure their business is up running.

If they don’t repair at that moment, people will not visit to their website again. It is best way to repair immediately!!!

Microformats

November 19th, 2009 mocroformats No Comments

Microformats is a part of personal contact information and will change to vCard or hCard either to your pager or cell phone or on your computer to be useful. For example, Yahoo, AOL, iGoogle have these list of contact where you can reach somebody. Even put on your calendar to make an appointment or to remind you for that event or meeting, etc. I meant that almost everything you need to have all the information to store them up. Such as thing like photo file folder, blog, video, or for your own records to keep where did you go or went? Many websites already have vCard ready.

One time, I found my Dr.’s phone number and address on BCBS (Blue Cross & Blue Shield) website but I am not in that mood to write it down and saw vCard link ready that I can click and send it to my contact pager to store it. I love it so much because I don’t need to find pen and paper to write it down.

Hey-Watch out for the spammers who might like to steal all the Microformat information from us and then e-mail to everybody. (Sighs) Unless the inventor who knows how to make a security protection on all of your information on their website base such as backup storage security protection that should be no problem.

General Microformat

What Are Microformats and What Do They Mean to Mobile?

also on Plaxo website that come with vCard almost like a business card. You can sign up for free member and connection with your high school or college alumni and even businesses too.

Here is sample vCard:

vCard Sample

vCard Sample
Enter Search KeyWord:     

 

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